As spring approaches, it’s the perfect time to think about offering vehicle maintenance plans to customers. With the new season bringing unpredictable weather, it’s important for drivers to ensure their vehicles are running at their best. This is where two of our plans stand out — Plus and Scheduled Care — become essential tools for dealerships to offer.
Both of these maintenance plans not only help customers save money on essential services but also give them peace of mind, knowing their vehicles are receiving the proper care to stay in top condition. But more importantly, these plans can also help dealerships build stronger relationships with their customers and increase customer retention.
Why Offer Plus Care and Scheduled Care?
As vehicles continue to grow more advanced, the importance of routine maintenance increases. Offering services like the Plus and Scheduled Care plans provides your customers with invaluable benefits. These plans offer affordable, cost-effective ways to keep vehicles performing at their best, while protecting them from unexpected repair costs.
Let’s dive into why these maintenance plans are so crucial for your dealership and your customers, especially as we step into spring.
Plus Care: Simplifying Vehicle Maintenance
With Plus Care, customers can rest easy knowing that they are protected from the rising costs of vehicle maintenance. This plan covers key services like engine oil and filter changes, fluid top-offs, tire rotations, brake inspections, and comprehensive safety checks — all performed by factory-trained technicians using genuine parts. By locking in prices at a fixed rate, Plus Care offers cost savings on essential services that are required for keeping vehicles in good shape.
Scheduled Care: Following Manufacturer Guidelines for Long-Term Care
The Scheduled Care maintenance plan takes a slightly different approach by following the manufacturer’s recommended maintenance schedule. By offering this plan, you help your customers stay on track with essential maintenance intervals such as engine oil and filter changes, brake fluid replacements, and battery checks — services critical for maintaining the longevity of their vehicles.
Why These Plans Matter for Your Dealership
Offering Plus and Scheduled Care plans isn’t just about increasing service revenue, it’s about creating loyal customers. When customers know they can rely on you for transparent, affordable, and high-quality maintenance services, they are more likely to return for future services and vehicle purchases.
Benefits to Your Dealership:
- Increased Customer Loyalty: Providing maintenance plans helps ensure customers come back for regular services, creating repeat business and fostering long-term relationships.
- Steady Revenue Stream: With locked-in pricing and fixed service costs, these plans provide consistent revenue for your dealership while allowing you to maintain a steady flow of customers.
- Peace of Mind for Customers: Customers will appreciate knowing they can rely on your dealership for essential services, ensuring their vehicle stays in good condition throughout the spring and beyond.
- Seamless Experience: Offering a maintenance plan that bundles essential services provides your customers with a one-stop solution for their vehicle’s needs, reducing the chances they’ll seek maintenance elsewhere.
A Springtime Opportunity
With the transition from winter to spring, the effects of cold weather on vehicle performance can often lead to issues with fluids, brakes, and tire health. Offering your customers the opportunity to enroll in Plus or Scheduled Care ensures that they are staying ahead of any potential issues, keeping their cars running smoothly.
For your dealership, it’s a prime opportunity to not only offer these plans but also educate your customers about the importance of seasonal vehicle maintenance. Remind them that spring is the ideal time to inspect their vehicles, check fluid levels, and ensure their cars are ready for the season ahead. Whether customers are planning family road trips or simply want to be sure their car is in optimal condition, both Plus and Scheduled Care provide the assurance they need.
